cloud factory_film posters
_what
_how
once again this film is a beautiful, thought-provoking piece of work that documents the existence of a power station outside of a small town in cologne in germany. the film consists of conversations with the town's inhabitants laid over footage of the factory's vast chimney's billowing pollution into the atmosphere in an undeniably beautiful fashion. similarly the town's inhabitants seem conflicted about the factory's importance in their lives.
the intention with this set of two posters was to combine stills from the film with cut up pieces of classical portrait paintings. these collages, made in homage to the great work of eduard bezembinder, were created in order to obliquely interpret the anonymous voice-overs we hear throughout the film. these are the voices of various inhabitants in the area who happen to live close to the power station. by reducing this collective consciousness to one classical painting without a face, but with their hands up in the air, we believed we could talk about the film in a more symbolic and thus timeless fashion. such is the every day nature of the human condition — "if it's not one thing, it's another."
caspar made both posters entirely digitally. of the two posters, the first one here is our favourite. it uses a fragment of a painting by titian entitled the mother dolorosa with her hands apart. the other poster you can see here.
you can watch a trailer for the film here. we cannot recommend it enough.